“Moisture is the essence of wetness, and wetness is the essence of beauty.” So, it’s a good thing that moisturizer is the star in two beauty kits that Kiehl’s will release in stores on Tuesday, February 9, in association with Zoolander 2.
The “Ridiculously Youthful Collection” ($26, kiehls.com) is a unisex anti-aging kit that includes the brand’s Midnight Recovery Concentrate, Daily Reviving Concentrate and Super Multi Corrective Cream.
The “Blue Kiehl’s” ($25, kiehls.com) is aimed at men. The three-piece kit features Facial Fuel Energizing Moisture Treatment, White Eagle Ultimate Brushless Shaving Cream and Facial Fuel Heavy Lifting Eye Cream.
For fans in New York City, Kiel’s is taking the partnership one step further with the pop-up Derek Zoolander Center for People Who Don’t Age Good. Clients can learn about the 6.5-step anti-aging program while shopping the sets (and other goodies). The temporary store, located on the corner of 8th Avenue and 14th Street, will be open from February 9 until February 13.
“Kiehl’s is excited to partner with Derek in the release of his latest film, Zoolander No. 2,” Chris Salgardo, Kiehl’s USA president, shared in a statement. “Derek’s passion for having ridiculously good-looking skin inspired us to collaborate on The Derek Zoolander Center for People Who Don’t Age Good. We’re thrilled to be able to share this experience with New York City and encourage visitors to put their best face forward.”
Will you try out Derek Zoolander’s Kiehl’s collab?
