Khloe Kardashian is a fierce supporter of animal rights. The Keeping Up With the Kardashians star recently joined forces with World Wildlife Fund to raise money to protect endangered species.
"I have always been a lover of exotic cats -- leopard, tigers, lions, you name it," the 29-year-old said in a new video. "And I never knew how almost to extinction that tigers were in the wild. And as soon as I found out that information, which was just a few years ago, I really became passionate about just having a voice and letting people know that we need to protect our wildlife."
To help her cause, the reality star recently shared a WWF phone number via Twitter; people can donate $10 by texting the organization. In just one week, the social media strategy reportedly has already raised $15,000.
In addition, Kardashian is offering a trip to Los Angeles and a $500 shopping spree at Dash to one grand-prize winner who donates at least $3 to the campaign.
"My fans are so powerful. You can do anything magical," said Kardashian, who has posed nude for a PETA campaign in the past. "I am so grateful and appreciative. I know WWF is too so thank you guys for all of your love and support and I have nothing but love and support for you all. So thank you."