Rihanna Named New Face of Emporio Armani Underwear, Jeans
Credit: Jordan Strauss/WireImage.com
She may be a pro at scoring beauty endorsements, but it looks like Rihanna's hot-body assets are finally getting the worldwide recognition they deserve!
The Grammy-winning artist, 23, has been named as the new face (and body) of Emporio Armani Underwear and Armani Jeans, the label announced on Monday in a release.
PHOTOS: More celebs who love wearing Armani
The Fall/Winter 2011-2012 ad campaign, which was shot in New York, will debut in September across both national and international markets.
PHOTOS: Stars baring skin in lingerie-inspired clothes
Rihanna follows in the footsteps of sexy siren Megan Fox, who modeled for the label in a 2010 campaign and was reportedly paid a six-figure salary for her work. (Footballer Cristiano Ronaldo was the actress's male counterpart in the ads.) Prior to Fox, Victoria and David Beckham posed for the label in 2009.
PHOTOS: Stars who moonlight as fashion designers
For the "S&M" singer, this marks her first fashion endorsement deal. She currently holds posts as a celeb spokesperson for CoverGirl (since 2007) and NIVEA (which she landed this past May).
Tell Us What You Think
1Clovis Clodoveo. Que buena noticia que Rihanna es el nuevo rostro y cuerpo fisico para patrocinar a Armani en su linea de Jeans. Magnifico una buena conbinacion de belleza y talento.