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Jessica Simpson Revisits Daisy Dukes in Her Latest Campaign

Jessica Simpson
Jessica Simpson models for her spring/summer 2016 collection.

Nothing to see here — save for the most smokin’ stems in the biz!

Us Weekly has the exclusive sneak peek at Jessica Simpson‘s spring/summer 2016 campaign images, and they feature the blonde bombshell working her famously toned legs in the teeniest daisy dukes. (Simpson’s collection is available at JessicaSimpson.com)

PHOTOS: Jessica Simpson’s Amazing Legs

Recalling her Dukes of Hazzard days — who could forget this video? — the fashion mogul, 35, rocks the short shorts with a white tank and a blush vest with floor-length fringe. She accessorizes with piles of necklaces and gold arm candy.

And the body-flaunting doesn’t stop there! Simpson, who told Us that she considers the collection a “fresh spin on lived-in classics … drawing upon ’70s nostalgia,” works her pert derriere in fitted bell-bottoms for a second snap. She also models a cropped fringed jacket and stacked heels.

Like most of her campaign images, the scene is dreamy, with magic-hour lighting that makes the blonde-haired beauty appear all the more luminous.

PHOTOS: Jessica Simpson Is the Queen of Jeans

Jessica Simpson
Simpson shows off her assets in her label’s spring/summer 2016 campaign.

Dishing on the shoot’s locale, the mom of two exclusively tells Us Weekly, “Malibu Cafe is this quaint, family-fun place that I love going to with [husband] Eric [Johnson] and the kids. This season, we wanted a comfortable, nostalgic backdrop that would bring the collection and our design inspirations to life. The images make me think of summer vacations on a lake.”

As for playing the model for a day, Simpson added, “It’s always fun to get in front of the camera and shoot for the collection. My mom and I styled the campaign ourselves. It gives me a great sense of confidence to wear my own designs and see it all come together.”

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