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Diddy Giving Away Taxi Rides on New Year's Eve
Tuesday December 30, 2008

Sean "Diddy" Combs
Sean "Diddy" Combs attends the celebration of "I Am King" on the Times Square Billboard on November 24, 2008 in New York City.
Bryan Bedder/Getty Images

Need a ride on New Year's Eve? Call Diddy!

The music mogul and Ciroc Vodka are teaming up with the New York City Taxi & Limousine Commission and E! Networks to give away free cab rides Dec. 31.

Check out photos of stars smooching on New Year's Eve.

"New York is the world's most iconic New Year's Eve City," Diddy tells New York's Daily News. "So let's lead by example and show everyone that a sophisticated holiday celebration doesn't just end when the ball drops, but when everyone gets home safely."

Reps from the vodka brand will be handing out $15 debit cards in Times Square beginning at 11 p.m. Wednesday night that can be used for the rides.

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