Celebrity Makeup Artist Etienne Ortega Dishes On How to Glam Up With His New PUR Palette


All the Necessities

"My inspiration was to create a versatile and timeless palette and one that isn’t based on current trends, so it allows you to create a multitude of looks," Ortega explains ."The shades work for any type of skin color and on any type of woman. I was inspired by my clients and the looks we like to play with, so I designed it keeping in mind that it would be my go-to palette for them," he adds.