Celebrity Makeup Artist Etienne Ortega Dishes On How to Glam Up With His New PUR Palette

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Smoked Out Kate

"For Kate Bekinsale's look, I stuck to cooler, purply shades such as Paradise," he dishes. "Since it was for a red carpet event, we made it a little more dramatic and smoked out her eye and accentuated towards the outer corner of her eye for a dramatic effect." Another pro-tip? "Wetting any of your brushes and dipping them into the colors will intensify the pigment of the shadow."  

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