St. John

Angelina Jolie's Contract With St. John Ends

Lindsay Powers — Thu, 12 Jun 2008 12:02:27 -0400

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“We felt it was time to do something new and different,” the clothing company’s CEO says

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Here's one place you won't see Angelina Jolie this fall: in St. John ads.

The upscale knitwear company is not renewing Jolie's spokesmodel contract, saying it's "time to do something new and different."

"It was a great run we had with Mario Testino, David Lipman and, of course, Angelina Jolie," the brand's chief executive officer Glenn McMahon tells Women's Wear Daily.

"Three years is a long time to maintain any campaign, and we felt it was time to do something new and different," he adds. "[The campaign] ties in nicely to our whole rebranding initiative."

Last September, the company rep denied Jolie, 33, had been fired — saying she'd appear in the Spring 2008 campaign.

The soon-to-be mother of twins signed on as the face of St. John in September 2005.

See more stars with twins.

Four unknown models will debut in the New York City-themed ads this fall, starting in August's Vanity Fair.

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Angelina Jolie Still Face of St. John

Noelle Hancock — Fri, 28 Sep 2007 14:02:16 -0400

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Despite reports that <b>Angelina Jolie</b> is out as the face of St. John, <b>Usmagazine.com</b> can confirm that the mother of four is still the line’s spokesmodel.

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Despite reports that Angelina Jolie is out as the face of St. John, Usmagazine.com can confirm that the mother of four is still the line’s spokesmodel.

"Rumors that St John has fired Angelina Jolie are untrue," the company's spokesperson tells Us. "She appears in the current St John's campaign and she will appear in the upcoming Spring campaign as well."

Back when Jolie, 32, signed with St. John in September 2005, the company’s chief executive officer, Richard Cohen, had nothing but praise for the actress.

“Angelina Jolie embodies so many qualities of what St. John represents,” said Cohen. “She is strong, independent and dynamic. She’s a mother, actress and a philanthropist.”

At the time, Jolie released a statement saying that she was eager to partner with the clothing line. “I am a working mother who has set goals to accomplish a lot in this world,” she said. “I want my wardrobe to be beautiful, sexy and comfortable — all at the same time. St. John is all of those things.”

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Angelina: Dissing a Designer?

jhwang — Mon, 15 Jan 2007 17:19:25 -0500

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We all know it must be tough to come up with an outfit for the Golden Globes. But, when you’re the spokesperson for a certain clothing label, usually the choice is made for you – that is, unless your name is Angelina Jolie.

According to a report in Women’s Wear Daily, Jolie, 31, (who will attend the Globes tonight in support of her Babel-nominated partner Brad Pitt, 43) has been “less than ecstatic” with the threads offered by St. John, a label she signed a reported three-year, $12 million contract beginning in spring 2006. Now, says WWD, the St. John people are scrambling to appease her, driving up from their Irvine, California headquarters for a special fitting in Beverly Hills January 11 (baby Shiloh, 8 months, was said to be in attendance).

Was Jolie satisfied with the extra attention? “She is definitely very particular,” one fashion insider told the New York Post, citing Kitson, Theory and alice + olivia among the actress’ faves. “I am not at all surprised she is making them tweak things." (A rep for Jolie couldn't be reached for comment.)

But this isn’t the first time Jolie’s been involved in a St. John-related controversy. Back in late August, the L.A. Times reported that the usual customers for the venerable label (which features conservative knits in muted colors) were unhappy with the direction of the brand with Jolie as spokeswoman. “She is so far removed from who their customer is, it’s just laughable,” said one St. John devotee named Priscilla Wright. “You know she would never wear those clothes.”

We’ll definitely find out for sure once St. Angelina walks down that red carpet.

St. John

Angelina Jolie's Contract With St. John Ends

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