Olivia Culpo is beauty and fashion #goals, and it just got a whole lot easier to channel her go-to makeup look. The former Miss Universe teamed with the lash mavens at Huda Beauty to create a falsie for everyday wear that is an ode to her signature fluttery fringe.
“I have been following Huda and her career for some time now, so I was so excited to partner with her on this lash,” Culpo said in a statement. “I wanted something that was simple and could be worn all the time – day or night! We decided on this lash because it has an understated glam feel to it!”
Part of Huda Beauty’s new “Shortie Lash” category, the Olivia #18 is double stacked for a naturally voluminous look, and the synthetic falsies feature a shorter strip and petite (read: not overly dramatic) length to add to the everyday feel.
“I just love everything about Olivia! She is honestly one of the most naturally beautiful women I have ever met. I always think of her as the all-American girl next door, with her cute and youthful appearance,” Huda Beauty founder Huda Kattan said in a press release of the 26-year-old model. “I was super inspired to create a lash that was perfect for the girl next door, but with a touch of glamour. The Olivia lash is all about natural length but is also a bit bold and sexy, so it is perfect for any occasion!”
If you’re a longtime follower of Kattan, you know the blogger-turned-entrepreneur started her beauty biz back in 2013 with a small collection of hand-made couture lashes that she designed as an homage to inspiring women in her life.
To get back to those roots, Huda Beauty kicked off 2019 with new falsies — this time created in collaboration with Kattan’s fierce friends and muses. In January, the brand partnered with actress Jacqueline Fernandez on a red carpet-inspired Jacqueline #20 design that was all about the drama. And now Culpo’s style adds a more casual option to the mix.
The Huda Beauty Olivia #18 Lash retails for $19 and is available at ShopHudaBeauty.com.
