This post is brought to you by Us Weekly’s Shop With Us team. The Shop With Us team aims to highlight products and services our readers might find interesting and useful, such as wedding-guest outfits, purses, plus-size swimsuits, women's sneakers, bridal shapewear, and perfect gift ideas for everyone in your life. Product and service selection, however, is in no way intended to constitute an endorsement by either Us Weekly or of any celebrity mentioned in the post.
The Shop With Us team may receive products free of charge from manufacturers to test. In addition, Us Weekly receives compensation from the manufacturer of the products we write about when you click on a link and then purchase the product featured in an article. This does not drive our decision as to whether or not a product or service is featured or recommended. Shop With Us operates independently from the advertising sales team. We welcome your feedback at ShopWithUs@usmagazine.com. Happy shopping!
Black Friday is known as the biggest shopping holiday of the year, but Cyber Week has been creeping up as the new favorite. So many retailers expand their sales well past — and prior to — Cyber Monday, meaning we have lots of deals to shop, starting now!
Nab your most-wanted picks and everything you need to gift below, before everyone else claims your faves!
Article updated on November 17, 2023.
Please note all deals, product information and pricing is valid at the time of update but is subject to change.
Take 45% off the National Tree Company Pre-Lit Artificial Christmas Tree!
Take 50% off JoyJolt Red Wine Glasses!
Take 40% off the Michael Kors Logo Plaid Reversible Cape Sweater!
Amazon Early Black Friday Deals
- Take up to 20% off the MEROKEETY Fuzzy Cardigan!
- Take 7% off the Homedics Shiatsu Massage Pillow!
- Take 39% off the Coway Airmega Air Purifier!
- Take $80 off the Bowflex Adjustable Dumbbells!
- Take 25% off the Melissa & Doug Wooden Advent Calendar!
- Take 11% off the Waterpik Sonic-Fusion 2.0!
- Take 52% off the National Tree Company Pre-Lit Artificial Full Christmas Tree!
- Take 7% off the HP Chromebook 14-inch HD Laptop!
Take $51 off the Our Place Always Pan!
Take 68% off the Certified International Evergreen Christmas Dinnerware!
Take up to 82% off Michael Kors Crossbody Bags!
Take 21% off the Peace Out Acne Dots Mega!
Take up to $141 off the Marc Fisher LTD Marysa Block Heel Platform Bootie!
Take $70 off the Bernardo Walker Double Stitch Recycled Polyester Puffer Coat!
Take 60% off the Zella Studio Luxe Corset Sports Bra!
Take 40% off the Via Spiga Longline Faux Shearling Coat!
Take 40% off the Becca Canyon View Ring One-Piece Swimsuit!
Take 14% off the Everlasting Comfort Luxury Throw!
Take 40% off the Le’raze Set of 5 Glass Kitchen Canisters!
Take 7% off the Rachael Ray Thermal Tote!
Take 28% off the Tayama 1.5 Cup Portable Mini Rice Cooker!
Take 52% off the Sunzel Biker Shorts!
Take 50% off the Arboleaf Mini Massage Gun!
Take up to 76% off the Elf Stor Ornament Storage Chest!
Take 38% off the Bambusi Cheese Board Set!
Early Black Friday Fashion Deals
- Take 70% off the Coach Tatum Carryall 40!
- Take 77% off the Michael Kors Maisie Tote Bag!
- Save on so many pairs of UGG Women’s Slides!
Early Black Friday Tech Deals
Entertainment
- Take $100 off the Insignia Smart Fire TV!
- Take $20 off the Roku Streaming Stick!
Audio
- Take 13% off SONY Noise Canceling Headphones!
Computers
- Take $170 off the Lenovo Slim 3 Chromebook 14″!
- Take $200 off the HP 15.6″ Chromebook!
Early Black Friday Health Deals
- Take 44% off the PhoneSoap 3 UV Cell Phone Sanitizer and Charger!
- Take 29% off the Homedics 4-in-1 UV-C Portable Air Purifier!
Early Black Friday Beauty Deals
- Take 48% off the L’ANGE HAIR Le Volume 2-in-1 Titanium Brush Dryer!
Early Black Friday Home Deals
- Take 41% off the Homedics Shiatsu Air 2.0 Foot Massager!
- Take 30% off the Frontgate Inflatable Mesh Pool Chair!
Early Black Friday Kitchen Deals
- Take 55% off the Bialetti 10-Piece Sapphire Cookware Set!
- Take 59% off the T-Fal Culinaire 16-Pc. Cookware Set!
- Save big on many Macy’s cookware sets!
Shop all Shop With Us gift guides here!
What Is Black Friday?
Black Friday is always the Friday immediately following Thanksgiving. It’s known as the busiest shopping day of the entire year in the United States, and stores often open up early and close late so everyone can grab what’s on their shopping lists. Retailers often offer their biggest discounts of the year or offer special benefits on Black Friday, especially as it’s prime time for holiday gift shopping.
Popular Black Friday categories include fashion, home and electronics, as well as feel-good essentials like mattress toppers for back pain or shoes for back pain. Beauty picks are always a highly-shopped category as well, such as anti-wrinkle neck creams. There is also the ever-growing popularity of CBD products, which can range from skincare to pain-relief solutions.
When Is Black Friday?
Black Friday is on November 24 in 2023, but only officially. Deals often last for days or a full week!
What’s Different About This Black Friday?
Due to the COVID-19 pandemic, Black Friday shopping will still be affected in multiple ways this year, as it has been in years past. Because of shipping delays and supply chain issues, many retailers have resorted to starting up their Black Friday deals early so shoppers can receive their orders with time to spare.
CNN explains and delves into the issues: “The problem is twofold: Retailers are struggling with their merchandise getting stuck on container ships transporting the goods because of congestion at ports. There’s also a shortage of workers needed to unload and transport the products from the ships to warehouses and distribution centers.”
Mashable also reported in 2021 that retailers including “Walmart, Home Depot and IKEA have actually gone so far as to charter private cargo ships” to make sure they don’t run out of stock too quickly.
Some major retailers like Target and Best Buy even launched Black Friday deals in October. Target’s begun to advertise some deals as “Holiday Best” so shoppers know not to wait around for any lower markdowns. “Target’s enhanced Holiday Price Match Guarantee allows guests to price match items at Target through Dec. 24,” the company specified as well, just in case. (Yahoo)
What Is the Difference Between Black Friday and Cyber Monday?
“There’s little difference between Black Friday and Cyber Monday at this point,” Wirecutter explains, noting how sales often run all weekend now, especially online. While Cyber Monday, which is on November 28 this year, is usually more focused on online deals, retailers often offer up the same exact deals online on Black Friday as well so shoppers don’t need to wait to make the purchase.
The pandemic also means that many people may still prefer to shop online rather than in crowded stores this year, so items on retailers’ sites may end up out of stock even earlier than usual.
According to a new CreditCards.com poll, 65% of shoppers already bought, or planned to buy, most of their holiday gifts online in 2021, so retailers will likely take this into account when deciding Black Friday cyber offers and weekend deals.
Are Curbside and In-Store Pickup Still Common Options?
For shoppers who prefer to shop online and pick up an item in store rather than waiting for home delivery, there is good news. “Click-and-collect retail sales jumped from $36.48 billion in 2019 to $58.52 billion in 2020, a statistic surely accelerated by the pandemic,” Forbes explains. “Look for that number to continue rising during the 2021 holiday shopping season as we adjust for COVID safety procedures and make sure to accommodate the shopping habits that consumers have developed over the last 18 months.”
