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Sarah Jessica Parker Is a Total Bombshell for Jordache, Popping Her Booty Out in the First Photos!

Sarah Jessica Parker is the new face of the Jordache brand.
Boom! Sarah Jessica Parker works her assets in the new Jordache campaign photos, release June 10.

Bada-boom!

Just in case there’s anyone who’s forgotten: Sarah Jessica Parker is a complete and absolute bombshell. And if you have any doubt, all you need to do is take one peek at the actress’ just-released campaign with Jordache jeans. She is all about that bass.

Look at that booty in those jeans! The sun-kissed skin, the smoky eyes, the sizzling nude lip. And that hair? We can’t even begin! 

Related: PHOTOS: SJP's most fabulous footwear

Sarah Jessica Parker - Jordache (full length)
Sarah Jessica Parker is the new face of the Jordache brand.

Related: PHOTOS: The best Sex and the City ensembles of all time

As for the actual collection Parker’s modeling: The “Jordache Look” capsule was designed to incorporate the brand’s most iconic details from the ’70s and ’80s, including ornate back-pocket embroidery and the label’s trademark horse head, stitched on the coin pocket. These jeans come in a number of styles, fabrics, and washes, some of which are named after musical icons. (Hello, Blondie!) The range, available on Jordache.com, are priced from $89 to $149.

Sarah Jessica Parker - Jordache
Sarah Jessica Parker is the new face of the Jordache brand.

But there are some more affordable options, too! In addition to the new, luxe line, Parker, 50, is also working it for Jordache’s Walmart collection, the latest iteration of which—the Fall 2015 line—starts at $17 a pair, and will be available in stores and online come mid-July.

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