Rob Kardashian, Carmen Electra to Appear on New Dating Show The Choice

Entertainment May. 9, 2012 AT 11:30AM
Rob Kardashian and Carmen Electra Rob Kardashian and Carmen Electra Credit: Dimitrios Kambouris/E/NBCU Photo Bank via Getty Images; Maury Phillips/WireImage.com

Rob Kardashian, Carmen Electra and Pauly D are looking for love and will turn to TV to find it!

Taking part in FOX's new summer dating series The Choice, the three stars will join 21 other celebs to mix and mingle with civilian singles in a game show format.

PHOTOS: Eligible A-list singles

"What started out as a goof ended up being a ridiculously good format," the network's alternative series president Mike Darnell tells EW.com of the series, hosted by So You Think You Can Dance's Cat Deeley. "It really feels like a hit."

During each of The Choice's six one-hour episodes, debuting June 7, four stairs will sit in spinning chairs -- a la The Voice -- and listen to the sexy singles try to woo them. Three rounds later, the celeb will have settled on their potential love match.

VIDEO: Khloe Kardashian freaks out after Rob woos her best friend

"I think there's a big hole in the dating show world," Darnell reasons. "There hasn't been a new hit since The Bachelor, and there hasn't been an in-studio one that's worked since The Dating Game 30 years ago. I was thinking about how to do a blind-date show without using a wall or blindfolds, and the spinning chairs seemed like a great way to do it."

PHOTOS: Where are your favorite Bachelor contestants today?

Joining Kardashian and Pauly D (real name: Paul DelVecchio) on the men's side are: Tyson Beckford, Joe Jonas, Dean Cain, Rocco DiSpirito, Warren Sapp, Finesse Mitchell, Romeo, Jeremy Bloom, Jason Cook, Michael Catherwood, Seth Wescott, Parker Young, Ndamukong Suh, Dr. Robert Nettles, Taylor Hicks, Mike Sorrentino, Rob Gronkowski and Steven Lopez. The women will be represented by Electra, Hope Dworaczyk, Rima Fakih and Sophie Monk.

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