That was quick!
Kim Kardashian returned to her brunette hair color, ditching the platinum blonde look, on Thursday, March 26, in Beverly Hills. The Keeping Up With the Kardashians star, 34, just posted a selfie via Instagram of her sporting her lighter locks at a fitting the day before, but it seems she was ready to go back to her mane’s natural hue.
The possible reason for the change? The maintenance! Going from dark to super light is no easy feat, and Kardashian discovered she had to make frequent color appointments a regular part of her beauty regimen.
Right after the big reveal for the Balmain fashion show on March 5, Kardashian lightened her bob from blonde to an almost white shade within a few days.
West Hollywood-based colorist Lorri Goddard was the mastermind behind Kardashian’s initial transformation. “It was a really fun adventure for her!” the co-owner of Goddard + Brag told Us Weekly. “It’s something she’s said outright that she’s been thinking for a while, but the time just hasn’t been right.”