In the sexy images, Kerr, 31, takes her top off to roll around an unmade bed in just her 7s—and sometimes with the oh-so hot Spanish model and actor Jon Kortajarena.
The campaign explores a woman's obsession with her jeans. "#7Obsessions exposes the dark secrets within a relationship and new things to obsess about; from indie musicians to new blogs to the new 1984 boyfriend jean," the press release stated.
Kerr isn't just the face for 7 For All Mankind; she also helped create the concept. "Miranda was involved from the very beginning as we conceptualized #7Obsessions," Andy Griffiths, vice president of marketing, said in a statement. "Her creativity and input was inspiring and her efforts have continued throughout the editing process. She was involved to the very end."
The fall campaign for the denim company is the latest for the Australian supermodel, who also fronts for Escada Joyful perfume, Reebok Skyscape shoes and Clear Scalp & Hair products.