Kris Humphries Talks "Difficult Time" Announcing $150,000 Endorsement Deal

Entertainment November 18, 2011 AT 3:04PM By Rebecca Macatee

Credit: Donald Bowers/Getty Images

Back to the grind.

Thanks to Kim Kardashian's ironclad prenup, Kris Humphries won't exactly be coming into a fortune when their divorce is finalized. But on Thursday, the basketball player (who is currently out of work due to the NBA lockout) announced his own new business venture.

PHOTOS: Look back at Kim and Kris' lavish wedding

The 26-year-old held a press conference at NYC's Trump SoHo hotel to announce his new endorsement deal with Sector watches. According to a source, Humphries' Sector deal is worth about $150,000. "I'm happy to be here," Humphries told reporters. "As you all know, this has been a difficult time in my life, and I'm so grateful [for] my friends at Sector for their unwavering support."

VIDEO: Kris tells Kim to start "pumping out babies"

So why is he endorsing the luxury Italian watches company? "It truly represents who I am both on and off the court," he said. "I've been a watch and fashion lover my entire life and a competitor and the no limit tag is really about how I approach my career."

VIDEO: Kim gets grossed out by Kris' bathroom habits

"I'm really honored to be with the Sector brand," Kardashian's future ex-hubby said. "Most of all, they really do have great watches… A portion of the sales will go to my foundation which is all set up to fight against childhood obesity and it's a really great thing."

If the NBA lockout continues, Humphries will continue to focus on his foundation. "I continue to train every day," he noted. "I've been in the NBA for seven years and have built some great friendships. We are all working hard and getting ready… I'm ready for when it happens."

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November 19, 2011 - 6:25pm Brad Brumfield
The way Kim treated Kris removed me as a fan of hers. As my teenager says #TeamHumphries! He deserves better than Kim. Can't stomach Kim anymore.
November 19, 2011 - 5:48pm Heather Skye
He may feel bad now, but later, he will count his blessings that that selfish b**ch filed for divorce. He dodged a bullet getting out of that superficial, greedy family with his manhood firmly intact. Good for him he didn't let Kris Jenner or Kim emasculate him.
November 19, 2011 - 4:31pm Rebecca Farmer
Time to move on and move up man...... thing of it as you have just dodged a very big bullet with a big selfish ass....
November 19, 2011 - 3:40pm Kim Greene
@Erin, yeah because no one in the NBA has "deals" for endorsements based on their own merit, only because they happened to be involved with the Kardashian family? If Kris was in Las Vegas hosting nightclub parties involving alcohol then you know the Kardashians are involved. Sector makes quality watches - that alone tells you the K-clan can't be involved. Have you seen some of the cr*p they endorse -- aka that fashion line at Sears?? Hello?? Flammable fabrics, bad construction - everything made in China and sold at 160% mark-up? Sector is a quality watch line. There is the difference.
November 19, 2011 - 3:10pm Louise Garrison
I stated before Kris, your time will come and there is a silver lining in everyone's life. This is yours.
November 19, 2011 - 3:09am Erin Pea-Gordon
Looks like Kris had this deal before the divorce. Maybe Khloe was right, he's trying to ride off Kims coat tail and make deals after two months of marriage.smh
November 19, 2011 - 12:56am Kristie Wilson
i hope this new venture leads to bigger & better things for him.
November 18, 2011 - 7:26pm Nicole Stewart
He should be glad he was able to get out so early on. He dodged a bullet.
November 18, 2011 - 7:25pm Henrietta Teresa Morris
Join our mission on FB @ BOYCOTTING THE KARDASHIANS-STOP THE MADNESS
November 18, 2011 - 7:15pm Rachel Janis
im team hunphries when kim filed after 72 days i lost a little respect for her. and he seemed more down to earth n in touch with reailty then ehr
November 18, 2011 - 6:09pm Sharon Bennett
He is to good for Kim..but he should have know she is not giving up her show for babies ..
November 18, 2011 - 5:17pm Sarah Keck
Kris is a good man, he is being very mature, and I have a lot of respect for people like tha. Not bashing Kim or the Kardashians, and keeping it low, yea I mean, I'll admit it, I have some good respect for the man, way to go Kris, way to go!
November 18, 2011 - 5:05pm Brittany Corlett
He was too down to earth and normal for the Kardashian Empire.
November 18, 2011 - 4:51pm Nancy Bennett
TEAM HUMPHRIES I agree Felicia. He got the raw deal but has taken the high road. The Kardashians just need to go away already. They are not famous for anything anyway.
November 18, 2011 - 3:40pm Felicia Orozco
awwwww he souns mature and like a good man not once does he talk about his personal life or kim just that he is going thru a difficult time and that hes trying to move on !team humphries wish him the best of luck
November 18, 2011 - 3:21pm Elsa Caceres
i have a good woman for you... waiting for your response