Bud Light’s “Coin” Super Bowl XLIX Ad Features Life-Size Pac-Man Game: Watch the Commercial

PacMan
Watch Bud Light's amazing Super Bowl XLIX commercial, featuring a real-world, "old-school fun" game of Pac-Man! 

Run Riley, run! Bud Light released its full Super Bowl XLIX ad during The Tonight Show With Jimmy Fallon on Thursday, Jan. 22, and as expected, the 90-second commercial is epic.

The ad begins in a hidden camera setting involving a bar patron named Riley. The bartender hands him a Bud Light on condition that he be "up for whatever happens next," which is also the name of the campaign. Riley reads the message on the bottle aloud: "The perfect beer for stepping outside for some old-school fun."

Riley and his pals venture over to a secret spot, where a giant-size quarter awaits them before a sign that reads: "Insert Coin Here." The doors then open to a hidden warehouse party, where a life-size Pac-Man maze awaits the unsuspecting trio.

"You. Are. Pac-Man!" a girl tells Riley, who is suddenly thrown into the maze of mega Pac-Man bumping from corner to corner, in search of eats. Riley, meanwhile, scrambles around to find cherries, accrue points, and most of all: avoid his hunters.

live pac man aerial shot

Watch what happens above in the cool commercial, and make sure to check out Budweiser's "Lost Dog" teaser, one of three commercials to come from Anheuser-Busch come Super Bowl Sunday.

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