Hoverboards are next, right? Pepsi made a lot of ’80s kids very happy on Monday, Oct. 5, when it announced the upcoming release of limited-edition Pepsi Perfect bottles from Back to the Future Part II.
10.21.15 #TheFutureisNow #PepsiPerfect https://t.co/DCcND4SlDU
— Pepsi™ (@pepsi) October 5, 2015
The soda will be available starting on Oct. 21, 2015, the same date Marty McFly (Michael J. Fox) arrived in the future in the 1989 sequel. As fans surely remember, Marty purchased a Pepsi Perfect at Cafe 80s upon his arrival — for a whopping $50.
The real-life version of the soda will retail for less than half that, but you’ll have to act fast to get your hands on one of the 6,500 16.9-oz. bottles Pepsi plans to produce. At $20.15, they’re likely to be snapped up on Amazon Prime in a hurry by DeLorean-loving fanatics.
“Fans have always been a little crazy about it,” Lou Arbetter, PepsiCo’s senior director of marketing, told The Hollywood Reporter. “So we wanted to take advantage of the fact that Marty traveled to the future, to this month, and wanted to actually come out with the product.”
The actual contents of the bottle won’t be anything revolutionary; Pepsi plans to fill them with Pepsi Made With Real Sugar. But according to THR, each bottle will come in its own special case.
The original Back to the Future — which starred Christopher Lloyd and Lea Thompson alongside Fox — celebrated its 30th anniversary this past July. Back to the Future Part III turned 25 this year.
