QVC Group, which consists of home shopping TV brands HSN and QVC, is making big moves behind the scenes.
According to an annual report filed with the Securities and Exchange Commission on Tuesday, April 14, the company revealed that it intends to file for Chapter 11 bankruptcy protection in the U.S. Bankruptcy Court for the Southern District of Texas after reaching a restructuring agreement with creditors.
According to The Hollywood Reporter, Chapter 11 allows a company to continue operating while it is restructured. As a result, no immediate changes are expected for QVC and HSN shoppers.
“Today marks a big step for us as we shape the future of live social shopping,” QVC and HSN said via Instagram on Thursday, April 16. “QVC Group is taking action to strengthen our company for the long term, and we’re determined to come out of this even stronger — so we can keep bringing you innovative products, compelling content & unforgettable moments. We’re operating as usual across all our channels & platforms.”
The networks also encouraged shoppers to learn more about the restructuring process online.
QVC, which stands for “Quality, Value and Convenience,” was founded in 1986 by Joseph Myron Segel. The network has thousands of items consistently available on-air and online in various categories, including jewelry, fashion, beauty, electronics, kitchen and home.
Both HSN and QVC attract several celebrities and their brands, such as Jennie Garth, Giuliana Rancic, Curtis Stone and Stacy London.
In March 2025, QVC Group announced they were laying off approximately 900 staffers as they plotted a shift to live shopping on social platforms like TikTok.
“Linear TV is a highly engaging, highly profitable platform and it remains our cornerstone. However, as traditional TV declines and a mix of video platforms takes a greater share of customer attention, we must hurry our expansion beyond TV to find growth,” the company wrote in its annual report to shareholders at the time. “We are fundamentally redefining who we are as a company and the role we play for our customers and in retail. We enter this next phase of our turnaround with rigor and excitement.”
In June 2025, HSN filmed its final live broadcast in Florida before moving its studios to Pennsylvania, where QVC is based.
Three months later, six talented women joined HSN as new program hosts after several familiar faces said farewell to the network.
“Seeing the genuine excitement and commitment from our new hosts to not only learn more about the HSN brand but to also forge relationships directly with our customers has been impressive to see,” QVC and HSN executive Stacy Bowe gushed to Us in December 2025. “They are eager to help bring the stories to life behind the products they share in an authentic and trustworthy manner that resonates with our customers. Getting to watch our seasoned hosts take them under their wings to share their personal knowledge and experience has been a joy to see.”
