Mama needs a brand-new bag! According to a recent study by Baghunter, the legendary Hermès Birkin bag is a better investment than both gold and stocks.
The luxury site compared the returns on the three investments over a 35-year period, and, as it turns out, the value of the Birkin, which starts at $11,000 on Baghunter, has never decreased.
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In fact, while the values of gold and the stocks have fluctuated, the top-handle tote's value has steadily increased more than 500 percent in the last three and a half decades. That makes for an average annual increase of 14.2 percent, whereas the stocks returned 11.7 percent a year and gold just 1.9 percent.
"The study displays how high-end, rare and sought-after luxury items such as Hermès Birkin handbags have never dropped in value, even during times of recession and economic difficulty," Evelyn Fox, founder of Baghunter, told Luxury Daily.
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Fox also noted, "There is a difference between luxury and ultra-luxury. While the luxury market suffers during worse economic times, the ultra-luxury market is impervious to economic factors that can affect other industries such as high-street retail and stock markets."
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