Scent-ilating! Margot Robbie will heat up magazine pages everywhere come August in a sultry print campaign for Calvin Klein’s newest female fragrance.
“I’m thrilled to be the face of Deep Euphoria Calvin Klein,” the Suicide Squad star, 25, said in a statement. “This is my first advertising campaign and I am honored it is with Calvin Klein, an iconic brand I have known and loved for many years.”
Robbie’s confidence is a cornerstone of the ad. “Calvin Klein women are…provocative and liberated, and the Deep Euphoria woman embodies all of these facets with an added layer of adventure,” said Melisa Goldie, chief marketing officer for Calvin Klein. “We see Ms. Robbie, who is a risk-taker, really exploring the multiple aspects of her personality through fantasy during the Deep Euphoria Calvin Klein advertising campaign.”
In the sexy image, The Legend of Tarzan star lays across a velvet sofa in a sequined, eggplant-colored Calvin Klein Collection gown, straps falling off her shoulders. A hunky shirtless man with six-pack abs can be seen lounging on the armrest of the furniture.
The scent, which debuts at Macy’s stores in September, features hints of white pepper, geranium, jasmine sambac and patchouli and will retail for $52 to $92 (1 oz to 3.4 oz spray bottle). Body lotions, shower gels and rollerballs in the heady fragrance will also be available in the fall.
What do you think of Margot’s first-ever ad campaign?
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