No, you're crying! Leading up to the Super Bowl on Sunday, February 7, Pantene released a ridiculously sweet video featuring three football players attempting to style their daughters' hair.
Pittsburgh Steelers running back DeAngelo Williams kicks off the Super Bowl 50 ad (which will air in limited markets), trying to secure his little girl's braid while comically noting, "I don't know why they make these barrettes so complicated!"
Turns out, the NFL stars have been tasked with giving their daughters "dad 'dos" (with adorably mixed results). "A dad 'do comes from the heart," Dallas Cowboys tight end Jason Witten says, but adds, "there's probably not a whole lot of style!"
New Orleans Saints tight end Benjamin Watson also gets in on the fun, and that's all we'll share because you should experience the clip firsthand with a box of tissues nearby.
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