Exclusive: Kim Kardashian: Why I Dyed My Hair Lighter

Celebrity Beauty February 1, 2012 AT 7:44PM By Zach Johnson

Credit: Beverly News

After a heartbreaking year, Kim Kardashian needed something to brighten her spirits -- and her hair!

The 31-year-old E! reality star debuted a new honeyed hue on Twitter Tuesday, but it's hardly the first time Kardashian has experimented with a new look.

PHOTOS: Kim Kardashian's best hairstyles

"I swear I love changing my hair up," she tells Us Weekly. "It makes me feel like a new me!"

"It's like the season was ending so I wanted a fresh start now," she explains. "I'm loving it."

Kardashian -- who filed for divorce from NBA player Kris Humphries after just 72 days of marriage -- has sported bang extensions and blonde highlights in the past.

PHOTOS: Why 2011 was Kim's worst year ever

Rebecca Friedman, co-owner of the Goodform Salon in Hollywood, gave Kardashian the makeover. "She's the best!" Humphries' ex raves.

VIDEO: Kim breaks down over her failed marriage

Freidman spent nearly three hours perfecting Kardashian's color, which she describes as a "cooler, chocolate-y brown" with "sun-kissed streaks that are close to her childhood color."

Tell Us: Do you like Kim Kardashian's lighter locks?

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February 02, 2012 - 4:38pm Laurie Lat
i don't care. stop wearing fur!!
February 02, 2012 - 3:29pm Joan Barrett
I love her w/ the dark hair.
February 02, 2012 - 2:26pm Monika MuÃ±oz Arr
WHO CARES!!!! about her hair!!! hate these fame wh$&!?!
February 02, 2012 - 10:27am Bev Enyeart Norris
Nearly one day passed without any useless Kardashian news. Seriously, who gives a rat's a$$ if she died her or why? I wonder how much they pay Us and People to constantly cover their antics?
February 02, 2012 - 9:48am Jennifer Arnett Tucker
WHY?!?! Is this even news??? Seriously! This is the attention she craves and you just keep giving it to her by printing useless junk like this!
February 02, 2012 - 9:35am Rebecca Jones
Oh, my GOSH!!! Yesterday she changed it, today, WHY she changed it, and, in 72 days, WHY she changed it BACK! She's getting grey hair,, she's lightening up here and there to hide it... who CARES! The only reason I'm posting this is because I'm so SICK of seeing her selfish face everywhere commenting on the most mundane things! ARGH! Post on a REAL celebrity -- PLEASE? Betty WHITE is cooler than this thing they pass off as something!
February 02, 2012 - 7:19am Patty Shirley
Last week I colored my hair and had my bangs cut. I am sorry it didnt the headline news. Oh I know why I am not a shank or a fraud.
February 02, 2012 - 7:03am Suki Yakitori
And guess what? Yesterday I got highlights and a trim! Please, please, don't get too excited, folks. It's just hair. I really don't want you to make a fuss about it. Try to stay calm, but tomorrow I'm going to the grocery store! Bleccch.
February 02, 2012 - 4:42am Karla Craig Dishon
Oh tell me more, tell me more. I want to know why you colored you toes and finger nails that color also. Give it a rest. No one cares.
February 02, 2012 - 2:43am Mandi Mills
Call me evil but I think the world would be a better place without stories like this and KIM
February 02, 2012 - 12:51am Haiyan Song
OMG,I want to share a mews to you. My best fríènd ,she just has annóuncéd hér w?dd?ng w?th a rich m?n who is a cèlèbrìty !They mèt via~~~~SéêkSú?árD?d.??? ~~~~ ..it is the l?rg?st and b?st clúb for rich man with yung and beautiful woman and theìr àdmirèrs to chát ?nlìnè. …You do n?t hávè to bê r?ch ór f?móùs. ,bùt y?u c?n me?t yóùr trù? lòvê , It’s wòrthy ? try!
February 02, 2012 - 12:31am Linda Senne
I don't think it looks very good, and would question the talent of her hairdresser.
February 01, 2012 - 10:45pm Tia Duncan
uhm.... not to be a total jerk but you can't DYE hair darker,,, but you can BLEACH it... hehe...wow guys...wow.
February 01, 2012 - 10:38pm Blue Braun
omg this is the worst exclusive ever !!!!!!!!!!!!!!!!!!!!!!!!!!!!!!!!!!!!!!!! Who the F cares abouy her hair color! good god!
February 01, 2012 - 9:11pm Monica Schmidt
SO WHAT!!!!! Why the F is this news?! PLEASE STOP posting crap about this chick. NO ONE CARES what effing color she dyes her damn hair or anything else about this idiot, Tomorrows headline will be" Kim K farted...did it smell good? Was it healthy?" Jesus........
February 01, 2012 - 8:49pm Klaudia Splane
EXCLUSIVE???? Seriously Us? This should be filed under who give a cr@p!
February 01, 2012 - 8:39pm Margaret Snyder Ravitch
she is getting old , she needs to give up all worldly goods stop being so self centered and selfish and greedy , material things is her security and makes her happy....she should go live in a kibuz and be real........give up everthing for now and find her real self....m
February 01, 2012 - 8:31pm Rose Trinity
It seems like everyday is slow news day at US magazine!
February 01, 2012 - 8:12pm Betty Tingley
Who cares about Kim K., she is a user of men!!!
February 01, 2012 - 8:05pm Jennifer Buell-Kunkel
OMG WHO THE F CARES !!!!