Angelina Jolie Replaced by Red Head in St. John Ads

Celebrity Style Jan. 8, 2010 AT 10:02AM
Angelina Jolie Replaced by Red Head in St. John Ads Credit: St. John Angelina Jolie Replaced by Red Head in St. John Ads Credit: Fred Duval/FilmMagic

You won't be seeing Angelina Jolie in any more St. John ads.

Chief executive officer Glenn McMahon tells Women's Wear Daily that the actress, 34, "overshadowed the brand."

FLASHBACK! See Angelina Jolie's early modeling shots

"We wanted to make a clean break from actresses and steer away from blondes and cleanse the palette," he added.

See how Angelina Jolie and Megan Fox stack up

Replacing Jolie? Red-headed model Karen Elson.

Elson, 30, is the wife of White Stripes rocker Jack White, with whom she has two kids.

"We needed to show a modern point of view of St. John," McMahon explained. "We have evolved."

See photos from Angelina Jolie's 2009 trip to Iraq

The ads, directed by executive vice president of design George Sharp, will launch in the February issues of Vanity Fair, Harper’s Bazaar and Vogue.

News of Jolie's departure as the face of St. John was first announced in June 2008. She had been with the company for three years.

See adorable photos of Angelina Jolie's twins

"It was a great run we had," McMahon said at the time. "Three years is a long time to maintain any campaign, and we felt it was time to do something new and different."

See what Angelina Jolie and other stars look like with Jersey Shore star Snooki's hairdo

How we use your email
X

We may use your e-mail address to send you the newsletter and offers that may interest you, on behalf of Us Weekly and its partners. For more information please read our Privacy Policy.

comments powered by Disqus