“This is the first time my mom and I have worked together, and this partnership between Fabletics and MindUP is an exciting one to start with because the cause is near and dear to both of our hearts,” Hudson, 39, said in a press release. “My mom is incredibly passionate about the welfare of children, which is what led her to start MindUP … My mom is also the embodiment of the Fabletics ethos. She meditates, trampolines every morning, runs, lifts weights and even rides a mountain bike — it’s literally hard to keep up with her! Through her example, she’s taught me that the body and mind are always connected in a constant flow.”
The collection, inspired by Hawn’s go-to silhouettes, features flared yoga pants and off-the-shoulder tops in muted hues like olive green and dahlia purple. The purpose of the collaboration: Fabletics will donate 50 percent of net proceeds to Hawn’s nonprofit, an educational program she launched in 2013, that helps children develop the mindfulness needed to be successful in life as well as in school by bolstering their social and emotional skills. According to the organization, the program has helped over 6 million youth across 12 countries.
“The MindUP curriculum helps children understand and manage their emotions through the workings of their brain, which will ultimately raise a generation of kids who have the power to create their own happiness and thrive in today’s world,” Hudson explained.
It’s no surprise that Hudson would want to join forces with her mother in the wellness space. The How to Lose a Guy in Ten Days star, who founded Fabletics in 2013, embraces a fitness-oriented lifestyle. And the actress (who is currently expecting her third child, her first with boyfriend Danny Fujikawa) is known for her svelte physique and love of Pilates as well as danced-based workouts.
According to Hawn, 72, the partnership was a no-brainer. “I’m extraordinarily proud of Kate and all that she has brought to Fabletics, including her dedication to creating such an amazing community for women,” the Oscar-winner said in a press release. “This partnership has become a passion project with my daughter, supporting one of my most monumental causes. Together we see so many synergies between MindUP and Fabletics — health, wellness, activity, movement and balance, but also giving back. These are key pillars for me. Movement is vitally important — when our bodies are in motion our minds are more at rest, we become more balanced all around.”
The collection is available at Fabletics.com.
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