Written in the stars! Revlon welcomed Ciara as its newest global brand ambassador on Tuesday, October 18. But as it turns out, the Grammy-winning singer has been connected to the brand since the day she was born.
"I've been a fan of the iconic Revlon brand my entire life," Ciara, 30, said in a release. "In fact, my name comes from the Revlon Ciara fragrance. It was a gift given to my mother from my father, and she fell in love with the scent and the name. It's incredible to think that after all those years I would be joining the Revlon family as the newest Global Brand Ambassador."
In her new role, the recently married "Goodies" singer will not only support the brand's Choose Love campaign, but also promote Revlon's ColorStay Eye Liner and Kiss Balm launches. For the latter, she'll appear in multiple multimedia campaigns, including online, in stores and on social media.
"I'm excited and grateful to join a long line of inspiring brand ambassadors before me and to help Revlon continue to encourage women to Choose Love," Ciara said.
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