Girl Scout Cookies Are Now $5 a Box, Social Media Reacts to Price Increase

Girl Scout Cookies
Girl Scout cookies will now be priced at $5 a box, versus the previous $4, it was announced on Thursday, Nov. 5. John Moore/Getty Images

And that’s the way the cookie crumbles. Due to an increase in production costs and the hope of raising more funds for the organization, The Girl Scouts announced on Thursday, Nov. 5, that a box of cookies will now go for $5 a pop, an increase of 25 percent from the current $4 a box.

“The council sees the increase as an opportunity to offset natural price increases for running the cookie program — from the cost of raw materials and bakery production to transportation,” Girl Scouts of California’s Central Coast VP of Marketing Tammy Gentry told Today.com.

At present, Girl Scout troops receive an average of 62 cents per box (priced at $4). With the increase, they’ll be able to take in an average of 90 cents per box, according to the organization’s chief marketing officer, Jan Goldstein.

Not that cookie lovers need to worry about a steady increase in their snacktime spending during cookie season — yet.

“We don’t want to be making an announcement once every few years,” Goldstein told CNBC. The Girl Scouts have held their prices steady for the last eight years.

On social media Thursday, the phrase “Girl Scout cookies” was the No.1 trending topic for the afternoon.

Many frequent buyers aired their grievances online.

The price hike will be in effect for Girl Scouts in the greater Los Angeles area, San Diego, Hawaiii, and Eastern Massachusetts.

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