Mayim Bialik Is Not a Fan of Ariana Grande’s Sexy Billboard Ads: “Why Does She Have to Sell Herself in Lingerie?”

Mayim Bialik and Ariana Grande
Mayim Bialik is not a fan of Ariana Grande's sexy billboard ads  Mark Davis/WireImage; Kevin Mazur/WireImage

Sex may sell — but not to Mayim Bialik. As she shared on her Kveller.com blog on Friday, Sept. 12, the self-proclaimed "old-fashioned" actress is not a fan of billboards with sex-themed advertisements and images, in part because she worries about how they'll affect her two sons, ages 9 and 6.

"There is one for Ariana Grande, and I will go ahead and admit I have no idea who she is or what she does," the 38-year-old The Big Bang Theory actress wrote. "Based on the billboard, she sells lingerie. Or stiletto heels. Or plastic surgery, because every woman over 22 wishes she has that body, I'm sure."

The post goes on to question how the 21-year-old "Problem" singer's outfit benefits her career. "Why is she in her underwear on this billboard though? And if she has a talent (is she a singer?), then why does she have to sell herself in lingerie?" Bialik mused. "I mean, I know that society is patriarchal and women are expected to be sexy and sexually available no matter what we do in society, but I guess now I need to explain that to my sons?"

Grande's ad isn't the only one the mom of two objects to, either. Referring to the billboards for Showtime's Masters of Sex, she wrote, "Seriously? How am I supposed to explain those to my kids? Especially my older son who can read?" 

Bialik also takes issue with the Levi's ads "where it's basically people groping each other as foreplay and undressing each other while making out." And she's not terribly fond of one billboard showing a young girl "flipping the bird." (According to her blog, it's an ad "for a new show about teenagers in school or something.")

"Am I a crotchety old lady?" the Blossom alum asked. "I guess so. But I just don't understand why this is what ads need to look like…Why do I have to be okay with young women literally in lingerie on gigantic billboards? If I want to see women in lingerie, I can walk through any mall with a Victoria's Secret."

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