Gwyneth Paltrow, medicine woman. The actress and purveyor of kale, 41, used her lifestyle website Goop to warn against the negative effects of, well, negativity this weekend.
"I am fascinated by the growing science behind the energy of consciousness and its effects on matter," the newly single Paltrow wrote. "I have long had Dr. Emoto's coffee table book on how negativity changes the structure of water, how the molecules behave differently depending on the words or music being expressed around it."
The controversial Japanese doctor Masaru Emoto has published several books on water based on his theory that human consciousness changes the structure of water. One of his most famous experiments involved yelling at rice grains to see the effect that the negativity had.
Paltrow touts his theories in the latest issue of Goop, enlisting Dr. Habib Sadeghi to "explain further." The doctor, who previously worked with Paltrow on his spiritual weight loss book, wrote a column entitled "Figure of Speech: How the Words We Choose Shape our Lives," which references Emoto's work, and claims that he "proved that energy generated by positive or negative words can actually change the physical structure of an object."
This is hardly the first time Paltrow has offered up questionable advice or controversial opinions. Just last week, she raised eyebrows when she compared negative online comments to war.
"You come across (online comments) about yourself and about your friends, and it's a very dehumanizing thing," Paltrow said at a tech conference. "It's almost like how, in war, you go through this bloody, dehumanizing thing, and then something is defined out of it. My hope is, as we get out of it, we'll reach the next level of conscience."