Gwen Stefani, Denise Richards and others tell Us Weekly what they stash in their purse
The Bag: Tokidoki Ju.Ju.Be tote
The Essentials: Burp cloths, Livly onesies and stuffed toys for son Sebastian. "My Medela breast-milk cooler is also great for holding snacks for me!" mom adds. "My fave is Muller Yogurt. It tastes like dessert, but it's nutritious."
Credit: Michael Pirrocco; Inset: JB Lacroix/WireImage