Red, white, it's true! Red Velvet Oreos will be available starting Feb. 2, a Nabisco rep confirmed to Us Weekly on Tuesday, Jan. 20.
The limited edition of the classic black and white sweet is the first Oreo to have a completely new cookie color since the Golden Oreo's 2004 debut. Other unique flavors that have previously been introduced by the brand include last Halloween's Candy Corn rendition, as well as Watermelon, Ice Cream, Caramel Apple, and Birthday Cake.
The new Red Velvet Oreo boasts of a cream cheese filling stuffed between two red-tinged chocolate cookies. The fact sheet claims that the spin-off "embodies a mix of the chocolate Oreo cookie taste fans love with a cream cheese-flavored crème for red velvet fanatics."
Cookie and Oreo enthusiasts, naturally, freaked out across the Internet on Tuesday, shortly after the announcement was made. Scandal actress Kerry Washington put down the popcorn and directed her costar Katie Lowes to one story.
Music video director/editor Alfredo Flores, who's worked closely with Justin Bieber over the years, also tweeted his excitement about the new cookie.
R.L. Stine, beloved mastermind behind '90s children's book series Goosebumps, also responded to the latest development with a link to the Chicago Tribune's story.
Red Velvet Oreos? Is this a good thing or a bad thing? http://t.co/pa7EYoH2V3— R.L. Stine (@RL_Stine) January 20, 2015
ESPN personality Linda Cohn took a break from the action on the field and focused, instead, on the newly debuted treat.
Her fellow ESPN colleague Darren Rovell, who typically reports about the business behind sports, took a moment to acknowledge the news.
Even corporate businesses got excited about the new red velvet cookie.
STOP EVERYTHING! Red Velvet @Oreo cookies are a thing. We must have them... red is our colour after all.— Virgin Mobile Canada (@virginmobilecan) January 20, 2015
Many other Oreo enthusiasts tweeted the exciting news on Tuesday.
They're making red velvet Oreos. My life is now complete #RedVelvetOreo— Shania Moore (@GhostInThisRoom) January 20, 2015
The Red Velvet Oreo will be available for 6 to 8 weeks for a suggested retail price of $4.49 per package. More than 20,000 lucky fans will win free samples of the brand-new flavor, even before it hits shelves by visiting OREORedVelvetRope.com, from Jan. 20 until Jan. 22. Tell Us: Will you be eating the new flavor?