As it turns out, everything Kim Kardashian does turns to ratings gold.
Ten-and-a-half million viewers tuned in to see the reality mogul, 30, wed NBA star Kris Humphries in a two-night, four-hour special event on E! Sunday and Monday, the network confirmed in a ratings release.
Sunday was the most-watched day in the network's history, with Kim's Fairytale Wedding: A Kardashian Event garnering more than six times the number of E!'s normal primetime viewers.
Attended by celebrity guests including Ryan Seacrest, Lindsay Lohan and Eva Longoria, the couple's August 20 nuptials were held in Montecito, Calif. Kim's sisters, Kourtney and Khloe, served as co-maids of honor, while younger sisters Kendall, Kylie, and Kris' sister Kaela were bridesmaids.
Kardashian and Humphries, 26 -- who got engaged in May after a six month courtship -- wrote their own vows for the black-and-white-themed bash.
"Kris talked about how he loved Kim's hustle and work ethic," a source told Us Weekly after the August ceremony. "They also talked about all the things they loved about one another."