Hailey Baldwin Reveals She and Husband Justin Bieber Use the Same Unite Shampoo

Hailey Baldwin Revealed She and Justin Bieber Share Unite Shampoo
Justin Bieber and Hailey Baldwin visit Honeybrains on Lafayette Street on August 8, 2018 in New York City. James Devaney/GC Images

As if Hailey Baldwin and Justin Bieber couldn’t get any cuter, she went and told Marie Claire that she and her hubby share the same shampoo.

When breaking down her beauty routine for the April 2019 issue, she revealed that she’s in the process of repairing the damage bleaching did to her hair. “I toned it darker recently, just so I could give it a break for a second, because bleaching it is harsh,” she told the publication. “If I could be platinum forever, I would be, but it’s just so damaging.” So she keeps it healthy with Mane ’N Tail leave-in conditioner which she sprays over a pulled-back style almost as a hairspray. And in the shower she uses a Unite shampoo, which she shares with her also formerly bleached-haired husband.

It’s actually not all that surprising to find out the Biebs is sharing this pick with his wife. After all, he has been a longtime fan of the brand. Back in 2014, he told Teen Vogue all about his extensive haircare routine, which was meant to help keep his bleached hair strong and healthy. He told the publication that the key is using a purple shampoo to tone it once a week. And one of his favorites was Unite’s Blonda Shampoo. “[It’s] a product that I love,” he said.

Other hair go-tos of his included L’Oreal’s Absolut Repair Lipidium as a moisturizing treatment and another product from Unite, their Creamy Paste, to style. So who knows, maybe it was the “Love Yourself” singer who turned his wife onto the brand!

Even though they have seem to have a lot of the same hair needs, skincare is not something the model and songwriter share. “We definitely don’t share skincare, though,” she told Marie Claire. “I moisturize with a cream by Dr. Barbara Sturm that’s formulated with my blood, so I don’t think he wants to put something that was made from my body on himself.”

He has been known to do some unconventional stuff, so who knows, maybe he wouldn’t care!

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