![Stella McCartney: Why I Created Taylor Swift's Look for 'Evermore'](/wp-content/uploads/2020/12/Stella-McCartney-Opens-Up-About-Styling-Taylor-Swift-For-Evermore-Album-Cover-Feature.jpg?w=1000&quality=40&strip=all)
Taylor Swift tapped someone very special to her to design the look for the Evermore album: Stella McCartney. And the iconic British designer opened up about the experience.
In a series of Instagram post on Friday, December 11, the official Stella McCartney account shared exclusive details on the woodsy aesthetic.
“When a friend comes to you, explaining she needs help styling and finding pieces to reflect her new secret project, it’s a precious gift,” the 49-year-old designer said. “Creating the collection was effortless — a rare moment full of warmth and ease, at a time when friendship is more important than ever.”
The pieces are from McCartney’s 23 Old Bond Street Limited-Edition Collection, which is a sustainable line inspired by the designer’s Runway Collection.
“Stella is so creative. I told her I had a secret project and she designed clothes that were EXACTLY what I imagined,” the 31-year-old songstress said in another Instagram post. “I drove to her office, picked them up and took them into the woods!!”
![Stella McCartney: Why I Created Taylor Swift's Look for 'Evermore'](/wp-content/uploads/2020/12/Stella-McCartney-Opens-Up-About-Styling-Taylor-Swift-For-Evermore-Album-Cover-Inline.jpg?w=1000&quality=86&strip=all)
The duo has collaborated together many times, the first being for Swift’s album Lover back in 2019. “When I started spending more time in London, Stella and I would go on walks, have cocktails, and talk about life,” the Grammy winner told Vogue at the time. “So when it came time to write this album, I name checked her in one of my songs, and when I played her the album, I said, ‘Should we do something?’”
According to McCartney, knowing someone personally like this makes creating something for them much easier. “With Taylor, everything happened so naturally; the pieces I made reflected the effortless emotionality of her album,” McCartney said in Friday’s post. “Complimenting a friend’s creation is rare and precious and feels incredibly special.”
You can shop this look and many more inspired by her Evermore album exclusively in-store at the London flagship.
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