Hailey Baldwin’s Superga Campaign Is Serving Major Beach Style Inspo: Pics

Feature Hailey Bieber Supergas Closet Staple Summer Style
Hailey Bieber Jason Merritt/Radarpics/Shutterstock

Style inspo! Hailey Baldwin can pull off couture like nobody’s business, but the 24-year-old model knows how to rock a pair of sneakers just as well. 

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Case in point? Her lasted campaign with Superga, which dropped on Friday, August 13. The beauty lover, who is the global ambassador for the brand, proved just how versatile a pair of white sneakers can be, modeling the shoe with a handful of chic styles. 

Because whether she threw on the sneaks with linen pants or with a super cute short suit, the model showed Us that the kicks can be worn with just about everything. 

Hailey Bieber Supergas Closet Staple Summer Style
Zoey Grossman

“When I think of timeless style I think of something that transcends different generations,” Baldwin said in a press release. “Superga is a brand that has withstood the test of time. The classic styles and sustainability of the brand make it a closet staple.” 

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The model also served up a handful of style tips and tricks as part of the campaign. For one, she paired the the classic 2750 with a pair of white high socks. She also showed off some trendier silhouettes for the campaign, including the Alpina Ripstop high top lace-ups, 2790 platform and the new Rubber Boot. 

Hailey Bieber Supergas Closet Staple Summer Style 3
Zoey Grossman

Superga’s fall campaign was shot in Malibu by an all-female team, including former painter and animal rights activist Zoey Grossman. And between the beach setting, Baldwin’s windblown hair and the all-around easy, breezy vibe, the shoot looks care-free as can be. 

Baldwin’s been pretty open about her love for sneakers, even insisting that it’s her favorite footwear to pair with a bikini, despite backlash. 

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“People think this is really strange,” she said about the style choice during a Levi’s 501 Day Coffee Talk with Emma Chamberlain in May. “I was driving in the car on day and I was listening to Kiss FM radio. They were talking about me wearing sneakers with my bikini on the radio. Is it really that crazy that I wore Air Force 1’s with a bathing suit?”  

Fashion police aside, the trendsetter stands by her decision. “The internet was like why is she wearing sneakers with her bikini? But, to me, it’s like I wear a bikini, I put on 501s and I put on sneakers. That’s my vibe in the summertime.” 

Baldwin’s husband, Justin Bieber, has a different favorite footwear: Crocs. The 27-year-old singer even teamed up with the brand to create his own line of Drew House Crocs, which were available in a lilac shade. 

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